of this technique , he realized he could do the same with anti-bullying and suicide awareness messaging , using magic as a vehicle to make the information “ stick ” so it could be remembered and used when needed .
During the ensuing years Brian fortified himself for this mission by consulting with psychiatrists , social and wellness workers , principals , teachers , elders and anti-bullying and suicide awareness experts . He delved into research , attended courses including suicide hotline training and frequently referenced the work of experts like Barbara Coloroso , Dr . Izzy Kalman and other international child psychologists who had dedicated their lives to understanding and combatting bullying .
In 2008 , a simple cab ride home from the airport revealed a harsh reality to Brian – he heard on the radio that the Arctic had the world ’ s highest ( Per Capita ) suicide rate . This revelation sparked a new purpose with him , a determination to employ his expertise to bring about change fighting both bullying and suicide .
10 JANUARY | 2025